Hendri Wigunah

Hendri Wigunah

Startup Founder & Millenial Entrepreneur

How to work with top influencers and avoid ad blockers – TechCrunch

Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com. More posts by this contributor How to work with top influencers and avoid ad blockers The secret of content marketing: avoid high bounce rates We’ve aggregated the world’s… Continue reading

Facebook will require political advertisers to provide further credentials, or have their ads paused – TechCrunch

Ahead of the 2020 elections, Facebook today announced it’s tightening requirements for groups buying political ads on the social network. The company last year began requiring advertisers get authorized to run ads about social issues, elections or politics, which involves advertisers providing identification to confirm who they are and where they’re located — including a U.S…. Continue reading

Behavioural advertising is out of control, warns UK watchdog – TechCrunch

The online behavioural advertising industry is illegally profiling internet users. That’s the damning assessment of the U.K.’s data protection regulator in an update report published today, in which it sets out major concerns about the programmatic advertising process known as real-time bidding (RTB), which makes up a large chunk of online advertising. In what sounds… Continue reading

Fluent acquires AdParlor, a social ad specialist previously owned by Adknowledge, for $10M – TechCrunch

The old guard of advertising networks continues to swap hands. In the latest development, marketing company Fluent has announced that it is buying AdParlor, a company that built early inroads into advertising and advertising strategy on social media networks like Facebook and Twitter. According to an 8-K filing, the deal is valued at $10 million: $7.5 million in… Continue reading